.png)
WEBSITE & PRODUCT LANDING PAGE DESIGN
SOCIAL MEDIA ADVERTISING
MARKETING & COMMUNICATIONS STRATEGY
ADVERTISING CONTENT DESIGN
LEAD & SALES FUNNEL DESIGN & MANAGEMENT
COPPER CRM SETUP & EMAIL AUTOMATION
JOE HAMMOND
VIDEO DIRECTOR & PRODUCER
LAGOON.NZ
FEATURE VIDEO PRODUCTION
JOE HAMMOND
VIDEO DIRECTOR & PRODUCER
LAGOON.NZ
FEATURE VIDEO PRODUCTION
JOE HAMMOND
VIDEO DIRECTOR & PRODUCER
LAGOON.NZ
FEATURE VIDEO PRODUCTION
JOE HAMMOND
VIDEO DIRECTOR & PRODUCER
LAGOON.NZ
FEATURE VIDEO PRODUCTION
JOE HAMMOND
VIDEO DIRECTOR & PRODUCER
LAGOON.NZ
FEATURE VIDEO PRODUCTION
Lindsay Ryan is a high-performing sales agent in Melbourne's inner-east. The results were there but the brand didn't reflect them. He needed a distinctive personal brand and a digital ecosystem that could reliably generate, nurture and convert vendor and buyer leads without relying on the traditional agency playbook.
Melbourne's inner-east is one of the most competitive prestige property markets in Australia. Agents at this level compete on reputation, relationships and visible brand authority. Lindsay needed a platform that communicated premium positioning before the first conversation.
Antimony delivered personal brand identity and positioning, a Webflow website, brand and content strategy, channel design and setup, content production and scheduling, and paid media setup and campaign management. Every element built to generate, nurture and convert vendor and buyer leads.
The performance-led content engine was designed to work without Lindsay having to manage it daily. Structured content production, scheduling and campaign management run continuously, feeding the pipeline with the right kind of vendors in Melbourne's inner-east market.
Lindsay's personal brand was repositioned to match the level of service he delivers. The REB #1 Sales Office in Victoria 2024 recognition validated the approach. 4.9/5 from 37 REA reviews confirmed the brand experience translates from digital to in-person.
